Email Sending Domains
- Jonathan Tew
- Hunter Schaeffer
StoreFront Communications utilizes email sending domains to transmit email messages instead of SMTP through your own email server. The reason for email being sent this way are:
Easier to configure than SMTP
Company email infrastructure is typically not designed or permitted to handle the volume of email associated with marketing.
Email sending domains allow UltraCart to receive detailed events regarding: delivery, bounce, open, click and spam complaints.
Provides merchants visibility into the delivery of their transactional emails (receipts, etc.) within the UltraCart interface (not possible with direct SMTP)
Once you configure your sending domain within StoreFront Communications, any existing email addresses associated with this domain will start using the sending domain instead of SMTP.
Configuration
Enter the domain name and click the add button.
A dialog will appear with four DNS records that need to be configured. If you’re not familiar with DNS configuration, UltraCart has also sent you an email with the four records that need to be configured. Forward that email to your IT department for configuration.
Within 1 hour, the sending domain will validate after you configure the domain correctly. Once validated the green dot next to the domain name will light up.
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