Storefront Communications FAQ

Question: I have set up a flow for abandoned carts. However, when I tried to abandon a cart, I never received the flow email. I went to our store, added a product to the cart, and filled out everything including my email address, and then never pushed the final purchase button.  I did not receive an email, why?

Answer: Make sure that the Email address field in the checkout has the setting "input proactive collection" enabled, so that the system captures the input value for the email up to the server as soon as they blur out of the field as shown below:

Open

Question: If I reach my customer limit for my Storefront Communications Plan will flows, such as a shopping cart abandonment, continue to process?

Answer: Yes, it should continue. An abandoned cart will typically end up as a new customer, which will push out the oldest customer into an inactive state.

Question: I want to create a flow for shopping cart abandonment's. I want to send out an email 2 hours after abandonment, and if they don’t respond, I want to send out another email 24 hours after the abandonment. Do you recommend configuring two separate flows for this abandonment scenario?

Answer: The recommended configuration is a single flow with the following steps:

1. wait 2 hours

2. send email

3. wait 22 hours

4. send email
   
   

The advantage to the single flow configuration is that as soon as they purchase, the flow will terminate so you won't bug the customer - and you'll have individual stats for each email within the flow analytics.

Question: What does kickbox mean in the email statistics?

Answer: To insure a high level of deliverability and avoid problematic email addresses, UltraCart scrubs new emails against the service KickBox. If the email is deemed undeliverable or one that is highly likely to complain, we omit sending the email to that particular address. Having a lower complaint rate and a higher deliverable reputation ensures greater delivery into customer inboxes.