Main Menu → Marketing → Autoresponder

Introduction

The Autoresponder Campaigns Home page contains Administration Links and a listing of all campaigns.

Administrative Links

The administrative links contains three sections.

Prerequisites for a campaign – these are items that must exist prior to creating a campaign. The list currently includes mail servers and email templates. Each is described in detail in the following sections.
Recipient Management – tools for managing customers participating in a campaign. These are described in detail in the Recipients Section.
Reports – Performance reporting to analyze campaign performance. See the section "Performance Analysis" for a description of this feature.

In additional to the 'new' button, which creates a new campaign, the campaign lists provides lifecycle controls for each campaign.

Type of Control	Label	Description
Hyperlink	Sales Response	Clicking the Sales Response (dollar amount) for a campaign will display a page showing every order placed by campaign customers
Hyperlink	Currently Enrolled	Clicking the currently enrolled number for a campaign will display a page showing all recipients currently active for a campaign
Hyperlink	Total Enrolled	Clicking the total enrolled number for a campaign will display a page of every recipient that has ever participated in a campaign.
Button	Edit	Click the edit button to make changes to a campaign or its steps
Button	Delete	Click the delete button to delete a campaign entirely
Button	Suspend	Click the suspend button to stop sending emails. A suspended campaign will display an activate button to begin sending emails again.
Button	Reset all recipients	Click the reset all recipients button to move all recipients back to the starting step for re-execution. This may be useful if significant changes are done to a campaign, or for repeated testing with small customer sets during initial development until you're satisfied with the results.
Button	Remove all recipients	Click the remove all recipients button to delete every recipient completely. This operation cannot be undone.