This section describes the UltraROI (Return On Investment) system.
This feature is now considered legacy and has been removed from the new UI. |
UltraROI is a suite of tools developed by UltraCart to assist in tracking effectiveness.
To use any area of UltraROI, you must first create a client. The client is nothing more than a logical grouping of your data for collection and reporting. Most merchants only need one client, and they're simple to create.
Navigate to:
Home → UltraROI |
Click on the new
button and provide a name. The name doesn't matter, so just choose 'UltraCart'. It's an internal name that will never been seen by anyone.
When finished, you'll see your client with a set of buttons next to them. The buttons are explained in detail below.
After creating your client, associate it with your Screen Branding Theme. Linking your UltraROI with your theme will allow UltraCart to track customer purchases seamlessly and without extra effort from you.
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After creating a client and configuring your screen branding theme, the remaining piece of tracking will be to install tracking scripts on all other pages outside the control of screen branding.
Click on the tracking code
button for your client and copy the appropriate script to your web pages.
There are two scripts. One with an activity ID and one without. The activity ID is an optional parameter if you desire to track a conversion percent on a event other than an order. For example, a sign up of some sort. To use the activity ID, you would place the tracking code without it on all of your web pages, and then place the script with the parameter at the point where the event has happened. Think of it along the lines of a conversion tracking pixel. The activity ID can be any phrase you desire.
The scripts use |
After you finish testing, you may desire to exclude certain ip address from the results to avoid skewing reports with test data. The IP exclusion screen will allow you to do just that. It's an optional feature that exists for your convenience.
To disable UltraROI, click the "Service Plan" link located in the UltraROI Clients section, then enter a zero "0" (without the quotes) into the blocks field then click the save button. |