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Email Template Name

An internally used description of the email. This can be anything to help you remember what the template is about. The customer will never see this name.

Subject

The email subject. The subject may contain parameters and velocity code (discussed in following pages). The This can allow for personalization in the subject line.

Message Format

html, text, or bothhtmlboth

  • html: only the html message is sent to the customer
  • text: only the text message is sent to the customer as a plain text email
  • both: the message is sent as a
multipart
  • multi-part email containing both plain text and html, with most email clients displaying the html message unless the customer has requested text-only emails.

Parameters

Parameters are complex and are discussed in a separate section to follow

Validation & Preview Test Data
  • Test Campaign - Drop-down list to select the campaign with which the email template will be used.
  • Test Email - Enter the email adddress address to be used as a test email with the campaign. (NOTE: The results are specific to the campaign selected).)

 

Message Html

The Message html field has a WYSIWYG editor attached to it. The editor is activated by clicking the 'Toggle WYSIWYG editor' link above the textareatext area.

Email Template Message Html WYSIWYG editor link
The WYSIWYG editor is used throughout UltraCart.com, and is useful to create html blocks. Clicking the toggle like link will display buttons on the top of the text area and the editor will render your input as html.

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Email Template Message Html WYSIWYG editor
Click the Toggle link again to revert back to the normal textareatext area.

Warning

Email html has lots of many restrictions. Popular email clients such as Gmail or Outlook place severe restrictions on what is allowed in an html email. The WYSIWYG editor creates valid web page email, but is not concerned about html email restrictions. Be warned! The html generated by the editor will probably not work in most email clients. Some changes will be needed. Validate, preview, and test everything created by the editor, if you use it.

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View Before Saving & Previewing
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View After Previewing & Saving

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  1. Put it in your email somewhere visible.
  2. Add a css rule for the class 'optout' to make the hyperlink look consistent with your email. You may also wish to make is use smaller text, etc.


For an understanding of the customer experience opting out, see the Recipients section that follows titled 'Opting-Out'.

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Your email message may contain velocity code. Unlike the Logic steps, an email is not required to contain velocity code, and has no requirements for its usage.
The Autoresponder service makes several customer objects available to your velocity code. Please see the Velocity Code section that follows for a detailed reference.