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There are three ways to enroll a recipient into a campaign:  Enrollment Triggers, Email Lists or Manual Enrollment

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It is very rare for an enrollment trigger to be used in conjunction with an email list.  If you need the combination of the two, be very careful.

Re-enrollment

By default, a recipient (i.e. an email address) may be present only once in a campaign. It helps to think of it like this: a person can only be in one place at a time.

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If unchecked: any requests to enroll an email address will be denied if an email address is already in the campaign, even if that email has a status of Finished.

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This is desirable for enrollment triggers like Abandoned Cart where you may wish to present a coupon to a recipient each time they abandon a cart.

Enrollment StoreFronts Filter


Check one or more screen branding themes to filter for those themes. 

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For example, consider the result if you add an item id, such as 'SOMEPDF' to the enrollment items field and check the enrollment trigger 'Purchased Product'. With that configuration, only purchases of SOMEPDF items will result in enrollment. This is useful if you wish to upsell certain items or provide item specific marketing material.

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  • Enrollment Items only affect triggers. Enrollment Items are meaningless without triggers.
  • Enrollment Items affect all triggers. There is no pairing certain items with certain triggers. If you need different items for your triggers, create separate campaigns.
  • Zero Enrollment Items is the default. With this default, triggers will fire for all items. Remember that Enrollment Items act as filters.

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