Integrating Constant Contact

Owned by Hunter Schaeffer
Last updated: Apr 15, 2020
4 min read

About Constant Contact:

Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations, and nonprofits connect and engage with their next great customer, client, or member. Launched in 1998, Constant Contact has long championed the needs of small organizations, providing them with an easy and affordable way to create and build successful, lasting customer relationships.

Main Menu → Operations → Marketing → 3rd Party Email → Constant Contact

Integrating Constant Contact into your UltraCart account is quick and easy.

Integration with Constant Contact takes only a few minutes.

Step 1

If you don't already have a Constant Contact account, start here .

To start the free trial, enter your First Name, Last Name, Email Adress, then click "Try It Free" button.

On the next screen, complete the signup wizard by entering a password, your organization name and organization phone number, then select the checkbox for the agreement (read the "Terms & Conditions" and the "Mail Terms of service") then click the "Get Started" button to create the account.

After logging into your account, click the "Let's go" button then complete the 4 step wizard:

  1. What's your Industry?
  2. What's your marketing goal?


  3. Do you already have a list of email contacts?
  4. Do you already have a website?
  5. Scroll down and then click the "Go To Your Account" button:
  6. After creating your account, you may be prompted to log in again to complete the linking process between Constant Contact and UltraCart. Upon logging in again, you will be prompted with a dialog window "Allow Access?" Choose Allow.
  7. Upon clicking the "Allow" access button, you'll be returned to the UltraCart configuration page.
    Here you'll assign the list to which customers will be assign to upon making a purchasse:

    Click the save button after selecting the Constant Contact List.


NOTE: The default list after creating your trial account in Constant Contact is"General Interest". you can edit are add additional lists from the contact page.


Item Level List Assignment Options

For more advanced integration, users you can choose to specify on a buy link which list they should be added to upon completion of the payment for their order. In addition to the examples displayed here for adding list parameters into the buy link URL's of your items, you can accomplish the same thing by editing an item, then navigating to the "other" tab of the item editor and then scrolling down to the "Marketing" section that appears once you have configured your Constant Contact API, where you can enter the listsID(s) that the customer should be subscribed to upon purchasing the item.

Via Item Editor

Navigation

Navigate:  Main Menu → Items → Item Management → Edit item → Other (tab) → Third Party Email Marketing 

Please Note: IF you assigned the list in the UltraCart Constant Contact configuration page, you do not need to configure the list here.
(Normally,  you'll have additional constant contact lists that you'll be assigning to specific items.)

Logging of transmission between UltraCart and Constant Contact:

At the bottom of the Constant Contact configuration page is a log button which will provide details of the transmissions of the customer mailing list subscriptions to Constant Contact. If you believe there is a problem with the subscriptions, this will be the first place to go to investigation the subscription activity.


Constant Contact Resource Center