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About
UltraCart has the ability to automatically inject Google Analytics tracking code into your catalog and checkout screen branding.
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- Within Storefronts click on Conversion Tracking.
- Within Conversion Tracking you will see a tab at the top of the section for Google.
- As you can see this section is broken up into 4 sub-sections: Adwords, Affiliate Network, Analytics, and Trusted Stores.
Simply configure your account information into the desired sections and click Save.
Tracking Types
There are multiple tracking types supported by UltraCart. The table below describes the various types, the script Google uses, and whether they support asynchronous loading:
| Tracking Type | Script | Asynchronous |
|---|---|---|
| Display Network | https://stats.g.doubleclick.net/dc.js | Y |
| Asynchronous | https://ssl.google-analytics.com/ga.js | Y |
| E-Commerce (universal / Ecommerce plugin) | //www.google-analytics.com/analytics.js | Y |
| New GA Style | https://ssl.google-analytics.com/ga.js' | N |
| Urchin | https://ssl.google-analytics.com/urchin.js | N |
Domain Override
By default the system is using secure.ultracart.com in the checkout then the GA tracking is set to use that host. If you have a custom SSL then secure.yourdomain.com is passed to the tracking script as .yourdomain.com. This field will provide advanced user the ability to override this on the Google analytics tracking script.
Cross Domain
If the integration is a checkout only and you do not have a SSL certificate applied to the storefornt checkout, then you'll configure the Cross Domain field with the domain (or domains) associated with the domain of the front end website where the customer will initate the checkout. The domain is entered without the http/https prefixes and without a subdomain.
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Try using this chrome plugin for testing the google tag manager: |
Tracking on External Websites (with Google Tag Manager)
The way Google Analytics loads scripts, it will not replicate the data tags. To solve this problem we'll use a URL syntax instead of data attributes. For example if our merchant id is SAMPL, our StoreFront is sampl.ultracartstore.com and our website is www.mysamplesite.com, then we connect the two by placing the following tracking script into the Google Tag Manager container for the www.mysamplesite.com website:
<script async defer src="https://d9i5ve8f04qxt.cloudfront.net/UC/62/uca/0.1.0/js/collect.js?mid=SAMPL&channel=sampl.ultracartstore.com"></script>
Just change the mid and channel to match your UltraCart account.
Pricing Tiers
If you have pricing tiers configured on your account for wholesale customers then you can track them on a separate Google Analytics account if you would like. There will be an additional row in the configuration for each pricing tier on your store. If you leave these blank then UltraCart will use the default UA- account when tracking the customer even if they have a pricing tier.
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